The Hidden Cost of a Redesign
Imagine you are paying your water bill. It is a Tuesday afternoon. You are at your kitchen table. The bill is due. You have done this before, dozens of times, the way most of us…
Specialize or get fossilized
Twenty years in marketing teaches you a lot – how to build a brand, how to move people, how to make something out of nothing and get it in front of the right audience at…